MST Launches US Commercial Activity

March 12, 2016

Dennis Feldman Appointed Senior Director of Sales and Marketing USA.

MST Medical Surgery Technologies is pleased to announce the appointment of Dennis Feldman as Senior Director of Sales and Marketing USA. This appointment comes as MST launches commercial activity in the US with AutoLap™, the only image-guided robotic laparoscope positioning system.

The system is being unveiled at SAGES 2016 Meeting, where Feldman will be holding meetings with key opinion leaders and administrators seeking to empower surgery, enhance MIS performance and improve workflow efficiency.

Feldman brings over 20 years’ experience in early stage medical device companies creating and executing sales and marketing initiatives, most recently as Senior Director Business Development – Medical Devices with Quintiles. His expertise covers innovative product introduction, market development, new territory development and cultivating trusting business partner relationships with physicians and customers. “I am extremely pleased to be joining MST at this significant milestone,” Feldman said. “The company is entering the US with a product and technology that is poised to make a major impact in minimally invasive surgery and surgical processes. Having acquired close familiarity with stakeholders in robotic surgical advancement, their needs, challenges and goals, I can confidently say that the US market is ready for the AutoLap™ image-guided robotic laparoscope positioning system.”

Chief Executive of MST, Motti Frimer, said: “MST is on the cusp of implementing a range of applications powered by image-based artificial intelligence and analytics capabilities, positioning MST at the forefront of the healthcare data revolution. Dennis brings knowledge and experience that will be valuable as we embark on this strategic step into the US, initially with the AutoLap™ robotic laparoscope positioning system.”

MST will be introducing AutoLap™ for the US market at SAGES 2016, Booth 1201. The MST team will also be talking with key opinion leaders about future applications for the algorithmic architecture that MST is designing to provide intelligent scene cognition™ capabilities for autonomous powering of medical robots and computer-assisted surgery systems.

Contact us to set up a meeting with the MST team at Booth 1201 and see the new AutoLap™ user experience.

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